Solitaire Residences Marketing Book

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"Just a stroll from home are dozens of the finest luxury retailers in the world at Shin Kong Mitsukoshi and Top City department stores – so close, it's hardly worthwhile starting up the Rolls. You can walk to your European facial, window-shop for fine jewelery, and pick up a cappuccino on your way. Your Solitaire residence is cheek to cheek with chic."

Solitaire Residences Marketing Book

With Torlone Design

For longterm client Pao Huei Development, the marketing communications project began with name generation for their new high-rise luxury tower. It would include a 116-page hardcover pre-construction marketing book, web content, newspaper and magazine advertising, and signage for the high-speed train station.

A second marketing book was fully written and designed, but never made it to the printer – Solitaire was almost completely sold. Now in progress is a book on the building’s extensive art collection.

Other work …