U of T Dentistry Strategic Plan
With Hambly & Woolley
The University of Toronto Faculty of Dentistry had worked hard on a five-year strategic vision for the school, and wanted to share it, internally and externally.
But a manuscript isn’t always a fast scan. So Helen was engaged to help lift the content off the page. She created a thematic framework for the message, massaged the text into display copy, call-outs and info graphics, and made the language overall more approachable.
Along with the clear graphic design, the result leads readers easily into the strategic highlights and quickly showcases the Faculty’s strengths, goals, and action plan.